Larry Bodine Law Marketing Blog

Posted at 10:34 AM on January 13, 2005 by Larry Bodine

Clever "Moving Offices" Card

Sachnoff_postcard_1The fact that a firm is moving offices is one of the most mundane annoucements marketers must make.  However, one Chicago firm found a way to make their announcement clever and memorable.

Sachnoff & Weaver, a 130-lawyer firm, is moving from one tower of a building to another.  Talk about something tough to make interesting!  But they did it with this postcard about "making the leap" from No. 30 to No. 10 South Wacker Drive.  Kudos to VP of Client Services Dean Harakas and his cohorts.

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