"The Blog Revolution"
How Lawyers are Using Blogs
to Develop Business
and Find New Clients
(sign up an unlimited number of attorneys at a single location with one registration)
August 9, 2006
12:30 pm - 1:30 pm EST
11:30 am - 12:30 pm CST
10:30 am - 11:30 am MT
9:30 am - 10:30 am PST
> To Register online using a secure order form, visit:
> Participate remotely from your desktop or conference room
> Invite a colleague to the webcast
There is no question that blogging is fast becoming a "hot" trend among lawyers.
In an October 7, 2005 article entitled "Opening Arguments, Endlessly," the New York Times noted that although lawyers constitute only 1 percent of the population, a recent survey of 17,000 bloggers by a leading blog ad network found that 6.1% of bloggers are lawyers.
Similarly, in December 2005, the Litigation Section of the American Bar Association asked its members for their take on the blogging phenomenon. The response: 57% of respondents read at least one blog on a regular basis, while 19% are already publishing their own blog.
So what's the bottom line? How can a lawyer use a blog as a marketing tool to find new clients and develop new business?
Veteran attorney blogger and online marketer Joshua Fruchter will draw on his extensive experience designing, launching and maintaining law firm blogs to teach you the "best practices" of attorney blogging.
During this 60-minute webinar, Joshua Fruchter will use "real life" case studies to explain:
- Why blogs are the #1 technology trend (as per Fortune, the Wall Street Journal, and Business Week)
- 5 compelling reasons to start a law blog today
- Why the search engines love blogs
- How to find content to write about on your blog
- Why publishing your own blog is not as time consuming as you may think
- The 7 "best practices" of attorney blogging
- Avoiding common blog pitfalls
- How to choose the right blogging software
- What "podcasts" are and how they differ from blogs
"Early Bird" Registration: $125 per location (for registrations on or before August 4, 2006)
Regular Registration: $250 per location (for registrations after August 4, 2006)
Registration covers: an Internet and audio connection to the webinar per location. Plus each location will receive a free copy of Joshua's article entitled "Best Practices of Attorney Blogging."
Special for Law Firms: each registration entitles a law firm to invite an unlimited number of attorneys to participate at a single office location. You may contact us at 866-833-6245 to handle registrations for multiple offices.
To Register online using a secure order form, visit:
To Register by phone: For single location registrations, call 1.866.462.2838 (Monday-Friday: 6:00am - 5:00pm PST; Saturday: 6:00am - 1:00pm PST). For multiple location registrations, contact JD Bliss Support directly at 1.866.833.6245 or email@example.com.
Invite colleagues or friends to the webinar
After graduating cum laude from the New York University School of Law in 1993, Joshua worked for six years as a bankruptcy associate at Kaye Scholer, a large law firm in New York City. However, the entrepreneurial bug bit, and Joshua ended up as a senior executive at an Internet dot-com where he managed a multi-million dollar technology project encompassing various web and e-commerce components.
Joshua later co-founded eLawMarketing, an agency that develops online marketing solutions tailored to the needs of law firms. Through eLawMarketing, Joshua has gained extensive experience designing, launching and maintaining blogs for individual attorneys and practice groups. In that capacity, he has developed a list of "best practices" for attorney blogging that maximize the likelihood of high search engine rankings for those law blogs that adhere to the recommended practices.
Joshua regularly speaks and writes on attorney blogging, and was recently appointed to the Board of Editors of Marketing the Law Firm - a popular newsletter on law firm marketing published by American Lawyer Media for which Joshua authors a bi-monthly column on legal marketing technologies.
Sample blogs launched by eLawMarketing can be viewed at:
To register, go to:
For additional information or to register by phone,
For single office registrations, call Customer Service at 1.866.462.2838
(Monday-Friday: 6:00am - 5:00pm PST; Saturday: 6:00am - 1:00pm PST)
For multiple office registrations, call 866-833-6245 or firstname.lastname@example.org.