Larry Bodine Law Marketing Blog

ALM Research has just launched the third annual Law Firm Business Development Practices Survey. Large and midsize firms are invited to participate, and in return for their participation in the survey, participants get a free copy of the Executive Summary of all key data gathered in the survey.

The survey will continue to track benchmarking information about business development/sales and marketing/communication trends having to do with budgets, staffing, salaries, organizational structure, and strategies at large and midsize firms. (Large firms are in the NLJ 250 , Am Law 200, and Global 100 size range.)

This year's survey takes a close look at the RFP process, as well as three specific business development strategies: client surveys and interviews, client service teams, and sales training for lawyers. Do these strategies work for firms or not? Take part in the survey and find out.

To join the 2007 Law Firm Business Development Practices survey, click here. 

To review the Executive Summary of last year's survey, click here.

For questions about the survey, send an email to ALM Research (almresearch@alm.com) or call 888-770-5647.