Three Law Firm Marketing Tips from Stephen Fairley and Me

In this interview of Stephen Fairley, CEO of the Rainmaker Institute, we talk about marketing for lawyers, including:

  • The Rainmaker Retreat has trained 8,000 lawyers from solo and small law firms. The two-day program distills 65 different strategies that can be used to market and grow a small firm. Among other things, it covers using Facebook, LinkedIn and Twitter to develop more business.
  • Every successful law firm has the right people and the right systems in place. There are 7 critical systems that every successful law firm has. The people run your systems and the systems runs your law firm. However, most law firms are run by people without any systems in place.
  • A memory tip from presidential candidate Rick Perry.

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