Larry Bodine Law Marketing Blog

Posted at 5:00 AM on June 28, 2012 by Larry Bodine

New Research on How Clients Look for Lawyers

Marketer Dan Toombs and I had lunch in Summit, NJ, recently and he shot the video below, which mentions Fast Firms, a new marketing magazine that will be out in late July. I'll be writing for it and you can subscribe here.

The video also discusses new LexisNexis research that found that 3 out of 4 clients go online when they look for lawyers. This is a social sea change, indicating that people want to find lawyers prefer the privacy of their laptops rather than to discuss their legal issues with neighbors and coworkers.

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Comments (2) Read through and enter the discussion with the form at the end

Jason - June 28, 2012 6:15 PM

Good point and relevant...but the study should be in context: "based on a survey of 4,000 adult internet users..."

John Carmichael @ ejustice - July 2, 2012 11:19 AM

3 out of 4? That is really impressive. Online marketing really is important, specially in legal matters. Great video, thanks for sharing.

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