Larry Bodine Law Marketing Blog

WAKE-UP CALL! Essential Mobile Marketing Strategies for Small Law Firms


If you're a small law firm or sole practitioner, nearly 30 percent of prospective clients are accessing (or possibly trying to access) your website on a mobile device right now. But if your website is difficult to navigate with a mobile browser, especially for someone with a smartphone who types with his thumbs, you are sacrificing business. 

So the question is: How many more potential clients do you have to lose? 

This complimentary one-hour webinar presented by LexisNexis® Martindale-Hubbell® will show you how to make mobile marketing a strategic asset differentiating your firm from competitors and enable you to reach more potential clients.

Lawyers who attend this webinar will learn:

• The latest data for mobile marketing and online marketing for law firms
• How to create a mobile marketing strategy for your law firm
• Examples of law firms with compelling mobile websites and applications
• How to leverage mobile applications to generate real business results 
• Leveraging mobile to engage effectively with existing clients 

Presenters:

Manish Bhargava
Director of Product Management, Web and Mobile for Web Visibility Solutions at LexisNexis Martindale-Hubbell 

Jay Butchko
Director of Retention and Acquisition for Web Visibility Solutions at LexisNexis Martindale-Hubbell 

* Source: Compuware, 2012