7 Steps to Setup a Social, Search-Optimized WordPress Blog

wordpress blogThanks to Ness Aquino for this practical guest post.

Setting up a basic WordPress blog can be extremely easy, but most people are looking to set up a blog that is search engine optimized and is social media friendly. So if you are new to WordPress and need step by step instructions on how to get this done, then take a look at these 7 steps it will take.

Step 1: Get a Domain Name & Hosting Provider

First and foremost, you will need to get your own domain name and then host it. You can usually get both of these things done with the same company if you are using a reputable business. The whole process can take a few minutes, but it is important that you put a lot of thought into what your domain name is going to be. It should be relevant to the niche you are blogging about and also appealing to your target audience. Choosing the right host should also be a priority. It is an important factor that contributes a lot to the success of a website.

Step 2: Install WordPress

Most Hosting companies will just do this step for you. You will first need to request it and then go through all of their prompts to set up your user names and password. You will also get some information regarding your database. Record everything down just in case you need it in the future. Once that is all complete, the hosting company will take a little while and then your WordPress site will be ready.

Step 3: Find a Good Theme, Then Customize It

So once you are finally into your site, you need to make it unique and appealing to your audience. There are thousands of themes to choose from, so find one that best fits your needs. Install the theme, then start making new changes to it. You can design it anyway you want. Upload images, backgrounds, use different fonts, add and delete pages, and anything else you can think of.

This process should not be rushed because a bad looking blog won't really retain a big readership. The more time and effort you put into your website design, the better impression it will give your new visitors.

Step 4: Add All the Social Media Widgets to Your Pages and Link Your Blog to Your Profiles

To make your blog social friendly, you will need to add all of the major social media widgets to your pages. Most blogs will just place them on the side or top of any post, but you can add them to your home page or any other area in your site. This allows people to like your content directly though your site and shares the content with their friends and family. This helps bring you more traffic and gives people a better experience.

You will also want to link any social media profiles you may have to your website so people have easy access to and from your site from social media sites.

Step 5: Add SEO Plugins to Help Get Ranked Higher

Now that you have a good looking website that is social media friendly, we just need to get you search engine optimized and then you are good to go. There are plenty of plugins that assists you with almost every aspect of SEO, and installing them is pretty simple. Some great ones to start out with are: WordPress SEO by Yoast, Google Analytics for WordPress, SEO Content Control, Lazy Load, and All in One SEO Pack. These are just a few example of plugins that will help you on many different SEO levels and can get your site ranked much higher. There are thousands of different SEO plugins, so go through some of them and then use them to your advantage.

Step 6: Start Creating Posts

Once everything is installed and ready to go, starting creating your posts. You always have to remember that your content should always be your number one priority when it comes to your blog. Everything else is secondary because if you can't come up with valuable and appealing content, then your blog won't succeed. So take your time and plan out your posts.

Step 7: Promote the Blog

Congratulations, you officially have a blog that high a lot of potential. It looks great, is social media friendly, and search engine optimized. Now the hard part about blogging is usually the beginning when you don't have many people looking at your content. So to help out, you should promote it as much as possible. There are plenty of effective ways to get your blog more visible. The best place to start would be to post links to your blog on each of your social media profiles.

About the Author:

Ness Aquino is an SEO and an internet marketer who loves to share her knowledge on various blogs through her writings. She also loves to connect on social media and would really appreciate it if you’d have her on your Google+ circles.

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Comments (3) Read through and enter the discussion with the form at the end
Reed web design - November 20, 2013 7:56 AM

Blogs are the new way of social networking. It brings more and more visitors to the website. A creative web designer includes blogging feature into the website while its creation for attracting the customers.

John Flex - December 10, 2013 4:04 AM

Hey, Very nice informative article, so thank you very much for sharing this article with us.

Social Media Optimization

Steve Miller - January 3, 2014 3:49 PM

Exactly right. For $50 or less you can download a very powerful Wordpress theme template, watch the dozens of free YouTube training courses on how to set it up and start posting. It is no longer necessary to hire an expensive website designer to achieve exceptional results.

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