25 Local Law Firm Web Marketing To-Do's

Gyi Tsakalakis, LawMarketing BlogA tip of the hat to The Lawyerist blog by Gyi Tsakalakis for this excellent checklist:

There are several inexpensive techniques that lawyers can use to increase their online visibility with local legal services consumers. Here are 25:

  1. Law Firm Marketing on Localeze.
  2. Listing Your Law Firm With Universal Business Listing.
  3. Claim Your Law Firm Listing on Yelp.
  4. Update Your Law Firm’s Information at InfoUSA.
  5. Get A Free Law Firm Listing at SuperPages.
  6. Register Your Law Firm at CityGrid.
  7. Claim Your Law Firm Listing at InsiderPages.
  8. Add Your Law Firm to Brown Book.
  9. Get A Free Listing from YellowPages.
  10. Purchase a basic listing from LawFirms.com / ExperHub.
  11. Register Your Law Firm at TargetLaw.
  12. Purchase a listing at Judy’s Book.
  13. Purchase a premium listing at Local BOTW.
  14. Purchase a listing at Elocallawyers.
  15. Purchase a listing at Lawyer-Directory.Net.
  16. Purchase a premium listing at HG.org.
  17. Claim & Update Your listing at HotFrog.
  18. Claim & Update Your Bing Local Profile (requires IE, boo).
  19. Claim & Update Your Yahoo Local Listing.
  20. Claim & Update Your Google Places Profile.
  21. Register Your Law Firm with Facebook Places.
  22. Claim & Update Your Avvo Profile (that is as long as you don’t have grievances against you).
  23. Register With JD Supra.
  24. Get Listed in the Justia Lawyer Directory.
  25. Register in the WashLaw legal directory.

Gyi Tsakalakis is a law firm web design consultant. He also writes for Law Marketing Monitor and Law Firm Internet Strategy.

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Comments (3) Read through and enter the discussion with the form at the end
Mike - March 20, 2012 11:11 PM

These are all good ways to get more exposure online. At the bare minimum I think every business should at least set up a Facebook profile and set up their Google Places page. In my experience, these rank well and can get new clients quickly, but of course there are tons (25 in this case) of choices.

Moe - May 10, 2012 10:21 AM

Thank you so much for posting these great tips here. I have been trying to advertise my law firm in Toronto online, but I had no idea where to start. Your tips have given me several ideas and I will start a lot of these right away. Thanks again!

Starke Law Offices - February 4, 2014 10:51 AM

Thanks for the great article! I have been learning a lot about law and this was very informative. I need to find more. Do you know where I could find more law articles?

Note from Larry Bodine: You can find legal news every day at http://www.thenationaltriallawyers.org/legal-news-for-consumers/ and there's a newsletter to subscribe to as well.

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