"Bird's Eye" View
I just got my copy of the e-mail newsletter the BDI Bird, published by the Business Development Institute of New York. Their Interview of the Month focuses on Yours Truly.
Take a look online at http://www.bdionline.com/newsletters/newsletter.asp?nid=114&sid=864&mid=434 to find out:
How law firm marketing needs differ from other professional services firms
How law firms are approaching marketing and business development initiatives differently today than 3-5 years ago
The biggest mistake law firms make with regard to their online marketing efforts and the development of their web site presence
Significant trends shaping the next 5 years of marketing within the professional services industry
The single piece of marketing advice I would give to a growing professional services firm.
BDI is a members-only organization that produces a diverse and comprehensive slate of executive events and conferences. The one you should not miss is on November 3rd - Relationship Marketing Conference For Professional Service Firms. BDI and the PM Forum North America invite you to join us for this special one-day symposium devoted to exploring how to effectively build and maintain breakthrough relationships that generate new and sustainable business in the professional services sector.
This executive event will get to the heart of the latest techniques in Relationship Marketing and examine the leading strategies and technologies that professional service firms are leveraging to open new doors and maximize the return on one of the most valuable assets they possess - their relationships. Click here for more information and to register: www.bdionline.com/rm
