The One Piece Of Advice You Can't Sell Without

The_one_piece_of_advice_you_cant_sell_wi just published a collaborative e-book, The One Piece Of Advice You Can't Sell Without. The book is a compilation of the advices of 11 experts (including me) in selling professional services.  To get your free PDF copy of the ebook, visit

The experts are:

  • Seth Godin, best-selling author of 7 books including Purple Cow and Permission Marketing.

  • Keith Ferrazzi, speaker and author of Never Eat Alone, and a columnist for Inc. Magazine and Fast Company
  • Sam Reese, CEO of Miller-Heiman, The Sales Performance Company

  • Alan Weiss, CEO of Summit Consulting Group and author of Million Dollar Consulting

  • Mike Schultz, Publisher of and Principal, Wellesley Hills Group

  • Paul Dunay, Director of Global Field Marketing for BearingPoint

  • Jill Konrath, Chief Sales Officer, Leapfrog Strategies and author of Selling to Big Companies

  • Frank Stasiowski, President of PSMJ Resources, serving the architecture / engineering industries

  • Paige Arnof-Fenn, CEO of Mavens & Moguls and a columnist for Entrepreneur

  • Michael W. McLaughlin, co-author of Guerrilla Marketing for Consultants with Jay Conrad Levinson and editor of Management Consulting News.
  • Li'l old me, Larry Bodine, Owner-Operator of the LawMarketing Portal and Larry Bodine Marketing, serving law firms.

I think you'll enjoy my chapter, "Listening Your Way to New Business."  I probably shouldn't have revealed so much about these successful selling techniques, because it's the actual advice I give to my own clients.  But they are merely the lessons I have absorbed over 15 years of selling and marketing, learned from people who were way smarter than me.  Here's how it starts:

    According to a German proverb, "A man has two ears and one mouth so that he hears much and speaks little."  Mark Twain followed up the thought by saying, "If we were meant to talk more than listen, we would have two mouths and one ear." And I'll add: We were given two ears and one mouth, and they should be used in that proportion in a sales call.

    To get your free PDF copy where you can download the ebook for free, visit

    Trackbacks (2) Links to blogs that reference this article Trackback URL
    TheAlphaMarketer - August 10, 2006 11:47 PM
    Rain Today asked 11 marketing experts the question recently What is the one piece of advice you simply cannot sell without? The result is this this 34-page, complimentary e-book that answers that question. There are sections by: Seth Godin, best-...
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    Comments (1) Read through and enter the discussion with the form at the end
    Emmy Irobi - September 1, 2006 4:24 AM

    I have taking advantage of your free offers. I enjoyed reading the articles and advise on selling. Thank you.

    Emmy irobi

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