Martindale-Hubbell now offers a way to beef up a law firm listing in their directory with anonymous client testimonials.
An ad in PM Forum's Professional Marketing magazine about the service refers to a description on martindale.com.
"LexisNexis® Martindale-Hubbell® Client Review provides in-house counsel and other sophisticated buyers of legal services with client recommendations of a law firm's client service, quality of legal representation, and value for money. Client Reviews also include recommendations by practice area, geography, and industry."
If a firm gets a single bad review, it can choose to delete all the reviews from the firm's profile on martindale.com. It's all-or-nothing: either all the reviews are published, or none.
If the firm decides to publish all the reviews, Martindale will issue a press release, mention it in their e-newsletter to 25,000 in-house counsel, send announcements to any 10 corporate counsel, and give it featured status in a Top 10 list of newly reviewed law firms on martindale.com.
The price is right: "There is no charge for early adopter firms to participate in Client Review."