Excellence in eLawyering Brings New Clients to Chicago Law Firm

Lauren Daly, law firm marketing, e-marketing

Cowell Taradash of Chicago, Illinois, launched the website www.illinoisdivorce.com five years ago after they realized they were losing clients to low end, discount divorce attorneys. Managing partner Wes Cowell said this was a preventive measure to stop market loss while at the same time to gain market share. The five-lawyer firm’s decision to provide legal services via the internet proved successful:

  • The site alone generates 10 to 15 percent of the firm’s business.
  • The availability of their services over the internet presents convenience for both the attorneys and their clients.
  • The internet empowers clients to seek and obtain information regarding legal services at their own convenience.
  • eLawyering saves time for both lawyers and clients by offering online forms that dramatically reduce the need for travel.

According to an interview by Lauren Daley, of Konicek & Dillon, P.C. in Geneva, IL, not only has the site been great for business development, it won the American Bar Association’s 2008 James I. Keane Memorial Award, which honors law offices that successfully and innovatively deliver legal services over the internet. The exceptional and affordable online legal services provided by the attorneys at Cowell Taradash earned them the award for excellence in eLawyering.

“Melanie R.” of Kane County, Illinois, provided a testimonial on the Illinois Divorce website ....

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