"Great Tastes of Law" Cookbook Entices New Business

Mary Bedke Barnes & ThornburgBarnes & Thornburg has cooked up a new way to win new business from clients: it published a 318-page cookbook composed of recipes from their cuisine loving lawyers.  Entitled "Great Tastes of Law," the book sells for $16 and all the proceeds go to charity.  Mmmmm good.

Applesauce Oatmeal Muffins immediately caught my eye, as did the entire sections devoted to desserts, and cookies & candy.  I could live on a diet of ice cream and funnel cakes, did I ever tell you?

Director of Business Development Mary Bedke said that the recipe book also has separate sections on appetizers & beverages, soups & salads, vegetables & side dishes, main dishes, bread & rolls, and "This & That." 

Each recipe is signed by the author, and lists their office location.  The cookbook puts a nice human face on a law firm that has 450 attorneys in 7 offices in Chicago, Indiana, Michigan and DC.

The best way to a client's heart is through their stomach.

Trackbacks (0) Links to blogs that reference this article Trackback URL
Comments (0) Read through and enter the discussion with the form at the end
Post A Comment / Question Use this form to add a comment to this entry.

Remember personal info?